Partners
Strategic Partners
Commission Junction
One of the largest ad networks in the world, and the only
one operating entirely on a pay-for-performance basis, Commission
Junction acts as the trusted third party between advertisers
and publishers - serving, tracking, reporting and paying on
performance-based online ad campaigns.
Benefits of the Commission Junction Network:
Real-time tracking, reporting and analysis of impressions,
leads and sales on every product, ad, offer or link in the
network
More visitors, leads and sales on a pay-for-performance basis
Third-party payment collection and processing
Structured methodology for service and support
Increased reach, revenue, brand and results
Advanced technology, tools and features
More info at http://www.cj.com
Omniture
Omniture provides hosted applications that help online businesses
measure the effectiveness of their Websites and marketing
initiatives, in order to improve their success and increase
their ROI. The company's focus is on providing high-volume,
complex Websites with the industry's most comprehensive yet
most adaptable solutions for measuring site traffic, advertising
effectiveness, sources of sales, e-commerce transactions,
and more.
SiteCatalyst, Omniture's next-generation Web analytics technology,
is a vital tool that empowers marketing executives to monitor
visitor and customer activity in detail, identify specific
points of change, and drive business decisions that increase
success.
SiteCatalyst has tracked tens of billions of page views for
some of the Internet's largest and most active Websites.
Among the Company's most notable customers are Microsoft,
AOL Time Warner, Handspring, Franklin Covey, Media General,
Media News Group, Gannett, Maytag and many more household
names.
"Imagine a device that could be placed by the front
door of a department store to tell the store manager all kinds
of detailed information about customers - what store they
came from, who they were referred by, if they have been to
the store previously, what advertisement they were responding
to and much more," says CEO Josh James. "Imagine
how useful this kind of information is to a store manager
or marketing agent. That is the kind of information SiteCatalyst
can provide, instantaneously, in real-time."
More info at http://www.omniture.com
Snapp Norris Group
The Snapp Norris Group specializes in strategic public relations.
Their two partners represent a combined 50 years experience
in public relations and strategic counsel. Supporting the
partners is a staff of seasoned and knowledgeable Public Relations
professionals that know how to create strong and sustainable
voices in the market. The end result for Snapp Norris customers
is experienced, inspiring and provocative programs that lead
to effective branding, positioning and revenue generation.
More info at http://www.snappnorris.com
MWI
MWI provides Web development and related marketing services
with a strategic approach. Their team expertise is spread
across three core areas:
Strategy - MWI consultants research a client's business,
industry, and competition and then provide solutions aligned
with business objectives.
Systems - Their systems enable clients to achieve their strategic
objectives by cutting costs, providing new ways of doing business,
and improving customer relationships.
Creative - MWI brand management and creative services impact
the bottom line by changing minds, influencing decision makers,
and promoting awareness.
More info at http://www.mwi.com
Within My Site
WithinMySite.com has been working in the Internet market
since 1995. They began by creating professional Websites for
well established businesses that could afford to pay several
thousands of dollars per Website.
Several years ago, the company decided to change its focus
and spent three years developing a new product called Website
Creator, a unique and easy-to-use software program for Website
development. Once you've created your site, Within My Site
also provides safe and inexpensive Web hosting.
More info at http://www.withinmysite.com
Executive Team
Executive Team
Curtis R. Porritt : President and CEO
Curt has over 16 years of experience in the high tech industry
with over 12 years of upper-level management experience. He
was a part of the phenomenal growth that characterized the
early years of WordPerfect Corporation where he became a pioneer
in the delivery of international products to the global marketplace.
Curt played an integral part in designing and managing WordPerfect
Corporation's world class international development organization
- one of the first in the world to produce software products
on a simultaneous release schedule and to release products
in over 30 different languages.
In 1995 Curt began his own consulting firm that helped clients
achieve the highest possible ROI from their international
markets. Dealing with all aspects of international success,
from marketing to development to localization, Curt quickly
became a popular speaker at various international seminars
and symposiums both in the United States and Europe. Curt
received the only perfect evaluation in the history of The
Globalization Management Strategies Conference for a presentation
he delivered on the importance of proper globalization in
the high tech industry. During his five years as a professional
consultant, Curt worked directly with the management teams
of dozens of companies to help them achieve a 30% to 60% higher
return on investment from their international markets.
Curt was later hired by Caldera International to be their
Director of Corporate Strategy where he helped with the integration
process of newly acquired companies and was a major player
in the creation of UnitedLinux - a worldwide partnership involving
companies from each of the major geographies of the world.
Curt also formulated an exciting new corporate strategy and
business plan for the company that helped to enticed over
a dozen large investment firms to investigate Caldera. This
strategy helped to solidify strategic partnerships with major
industry players as well as rejuvenate a large customer base
during a sluggish economy.
During his 16-year career Curt has built an extensive list
of accomplishments in the areas of management, mergers and
acquisitions, corporate development, corporate strategy, consulting,
marketing, sales, and creating solid partnerships with synergistic
companies. His wide range of business experience gives him
a unique perspective and enables him to create innovative
business strategies, provide a solid analysis of almost any
process or business objective, and create solid solutions
that lead to optimum success.
Thomas A. Dalton : Director of Consulting
Services
Tom has applied his unique set of talents to almost every
aspect of 10x Marketing. Serving as the Director of Affiliate
Marketing, Director of Search Engine Marketing, and now as
the overall Director of Consulting Services, he has been a
key force behind the development of many of the tools and
algorithms that drive the success of 10x Marketing. He led
the creation of an affiliate program for FranklinCovey that
grew in its first three months to over $60,000 a month in
sales.
He has had numerous articles published, on topics ranging
from affiliate marketing to compression and embedding technologies.
Tom also ran his own successful design business for many years
before coming to 10x Marketing, and he has designed and built
a number of Web-sites and online ad campaigns for movie theaters,
manufacturers, and more. (He's still proud of the "Truly
Wired" first place award he won for a campaign and Website
series designed to sell security software.)
Tom holds a bachelor's degree in Marketing Communications
from Brigham Young University, and he has returned to his
alma mater and currently teaches Advanced Web Design and other
technology courses. He loves to share what he's learned, and
enjoys the continued learning that comes from interacting
with others who share an interest in the rapidly changing
world of the Internet.
Paul Allen : Chairman of the Board / Founder
10x Marketing was founded in Feb. 2002 by Paul Allen. Paul
is an experienced entrepreneur, CEO and Marketing Executive.
His first startup company, Infobases Inc., published religious
and educational CD ROMs. As CEO, Paul helped the company grow
from zero to $4 million in revenue in just five years, garnering
honors from Inc. Magazine in 1996 as one of the 500 fastest
growing privately held companies in the U.S.
Shortly thereafter, Paul and a business partner acquired
Ancestry, a small genealogy reference publisher in Salt Lake
City, with revenues of under $800,000 per year. By focusing
on acquiring and creating genealogy databases and publishing
them on the Web, Ancestry.com grew into an Internet powerhouse,
becoming the leading Internet genealogy company by 1999.
In late 1998 the company launched its MyFamily.com service,
which provides private password protected Websites for families.
It became one of the fastest growing Internet sites of all
time. The company then raised more than $75 million in venture
capital and changed its name to MyFamily.com.
Paul opened the company's San Francisco office in 1999 and
drove the acquisitions of RootsWeb, the oldest and largest
genealogy community on the Internet, and Ah-ha.com, a top
10 pay-per-click search engine family-friendly search results.
Relocating from Silicon Valley back to Provo in January 2001,
Paul assisted his brother Curt Allen (formerly Chairman of
MyFamily.com) in leading the Series E fund-raising round which
brought an additional $15 million of capital into the company
and helped bring the company into its present strong financial
position.
Serving most recently as its Vice President of Marketing,
he helped the company reach 10 million monthly visitors and
over 800,000 paid subscriptions, making MyFamily.com one of
the three largest content subscription services on the Web,
behind Wall Street Journal and Consumer Reports.
Paul served on the MyFamily.com board of directors from 1997
to 2001. He is one of the largest individual shareholders
in the company. He currently serves on the board of directors
of Power-Glide Inc. and eFamily (Ah-ha.com).
Paul also owns and publishes WorldHistory.com, a leading
history Website with nearly 100,000 monthly visitors.
Richard Stauffer : Chief Architect
Richard Stauffer has brought his many talents to become Chief
Architect for 10x Marketing, Inc.
For the past 5 years Richard has been the architect and senior
developer behind Ancestry.com's search engine that handles
millions of visitors each month and searches well over one
billion names. He also spent several years developing custom
interfaces for searching many CD-ROM products for InfoBases,
Inc.
Richard worked for Ameritech Library Systems for four years.
In 1993, he received a degree in Computer Science from Brigham
Young University. He gained an extensive background in library
programming services by working with libraries all over the
world. He started his own company, Stauffer Consulting, that
creates custom software for everything from rodeos to the
legal profession.
